Thomas G Brashear

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Idiomas

Áreas de atuação

Produções bibliográficas

• KIENZLER, MARIO ; KINDSTRÖM, DANIEL ; BRASHEAR-ALEJANDRO, THOMAS . Value-based selling: a multi-component exploration. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 34, p. 360-373, 2019.

• BENOIT, ILG'M DARA ; BRASHEAR ALEJANDRO, THOMAS ; FOREMAN, JEFFREY ; CHELARIU, CHRISTIAN ; BERGMAN, SHAWN . Social norms in the salesforce: justice and relationalism. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 34, p. 49-61, 2019.

• BRASHEAR-ALEJANDRO, TOM ; BARKSDALE, HIRAM ; BELLENGER, DANNY NORTON ; BOLES, JAMES S. ; JAMES, CHANNELLE . Mentoring characteristics and functions: mentoring’s influence on salespeople. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 34, p. 303-316, 2019.

• RAJABI, REZA ; BOLES, JAMES ; BRASHEAR ALEJANDRO, THOMAS G. ; SARIN, SHIKHAR . Revisiting and replicating the dominant logic on salesperson job satisfaction, organizational commitment, and turnover. JOURNAL OF BUSINESS RESEARCH , v. 104, p. 308-320, 2019.

• KANG, JUN ; ASARE, ANTHONY K. ; BRASHEAR-ALEJANDRO, THOMAS ; LI, PING . Drivers of franchisor growth: a meta-analysis. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 33, p. 196-207, 2018.

• KANG, JUN ; ASARE, ANTHONY K. ; BRASHEAR-ALEJANDRO, THOMAS ; GRANOT, ELAD ; LI, PING . Interorganizational drivers of channel performance: a meta-analytic structural model. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 33, p. 183-195, 2018.

• KANG, JUN ; BRASHEAR-ALEJANDRO, THOMAS ; ASARE, ANTHONY K. ; CHEN, SIXING . The effects of value appropriation strategies in channels on intangible firm value. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 33, p. 208-219, 2018.

• RAJABI, REZA ; BRASHEAR-ALEJANDRO, THOMAS ; CHELARIU, CRISTIAN . Entrepreneurial motivation as a key salesperson competence: trait antecedents and performance consequences. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 33, p. 405-416, 2018.

• 2016 BRASHEAR-ALEJANDRO, THOMAS G. ; KANG, JUN . B2B technology adoption in customer driven supply chains. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 31, p. 1-12, 2016.

• BRASHEAR-ALEJANDRO, THOMAS ; KANG, JUN ; GROZA, MARK D. . Leveraging loyalty programs to build customer-company identification. JOURNAL OF BUSINESS RESEARCH , v. 69, p. 1190-1198, 2016.

• KINDSTRÖM, DANIEL ; KOWALKOWSKI, CHRISTIAN ; ALEJANDRO, THOMAS BRASHEAR . Adding services to product-based portfolios. Journal of Service Management , v. 26, p. 372-393, 2015.

• YANG, J. ; ASARE, A. K. ; BRASHEAR-ALEJANDRO, THOMAS G. . The Value Relevance of Brand Equity, Intellectual Capital and Intellectual Capital Management Capability. Journal of Service Management , v. 26, p. 1-17, 2015.

• KANG, JUN ; ALEJANDRO, THOMAS BRASHEAR ; GROZA, MARK D. . Customer-company identification and the effectiveness of loyalty programs. JOURNAL OF BUSINESS RESEARCH , v. 68, p. 464-471, 2015.

• TOYTARI, P. ; RAJALA, R. ; BRASHEAR, T. . Value-based Pricing: Institutional Antecedents and Behavioral Influences. INDUSTRIAL MARKETING MANAGEMENT , v. 47, p. 53-64, 2015.

• BOLES, JAMES S. ; BABIN, BARRY J. ; BRASHEAR, THOMAS G. ; BROOKS, CHARLES . An Examination of the Relationships between Retail Work Environments, Salesperson Selling Orientation-Customer Orientation and Job Performance. Journal of Marketing Theory and Practice , v. 9, p. 1-13, 2015.

• MACCARI, E. A. ; ALMEIDA, M. I. R. ; RICCIO, E. L. ; BRASHEAR, T. . Proposal of a Model for Management of Graduate Programs in Administration from the Evaluation Systems of Brazil (CAPES) and the U.S. (AACSB). RAUSP-E (SÃO PAULO) , v. 49, p. 369-383, 2014.

• PROF. THOMAS BRASHEAR-ALEJANDRO, DR, ASSISTANT ; CHELARIU, CHRISTIAN ; KWAME ASARE, ANTHONY ; BRASHEAR-ALEJANDRO, THOMAS . -A ROSE, by any other name--: relationship typology and performance measurement in supply chains. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 29, p. 332-343, 2014.

• GRANOT, E. ; BRASHEAR, T. ; RUSSELL, L. T. M. . A Socio-Marketing Analysis of the Concept of Cute and its Consumer Culture Implications,. International Journal of Consumer Studies , v. 14, p. 66-87, 2014.

• BRASHEAR, THOMAS G. ; KASHYAP, VISHAL ; MUSANTE, MICHAEL D. ; DONTHU, NAVEEN . A Profile of the Internet Shopper: Evidence from Six Countries. Journal of Marketing Theory and Practice , v. 17, p. 267-282, 2014.

• Alejandro, T.G.B. ; KANG, J. . A Conceptual Development of Value Appropriability for Marketing Channel Strategy. REBRAE. REVISTA BRASILEIRA DE ESTRATÉGIA (ELETRÔNICA) , v. 6, p. 319-333, 2013.

• BRASHEAR ALEJANDRO, THOMAS ; K. ASARE, ANTHONY ; G. BRASHEAR, THOMAS ; YANG, JING ; KANG, JUN . The relationship between supplier development and firm performance: the mediating role of marketing process improvement. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 28, p. 523-532, 2013.

• ASARE, ANTHONY K. ; YANG, JING ; BRASHEAR ALEJANDRO, THOMAS G. . The State of Research Methods in Personal Selling and Sales Management Literature. Journal of Personal Selling & Sales Management , v. 32, p. 473-489, 2013.

• KOWALKOWSKI, CHRISTIAN ; KINDSTRÖM, DANIEL ; ALEJANDRO, THOMAS BRASHEAR ; BREGE, STAFFAN ; BIGGEMANN, SERGIO . Service infusion as agile incrementalism in action. JOURNAL OF BUSINESS RESEARCH , v. 65, p. 765-772, 2012.

• LOPES, EVANDRO LUIZ ; MORETTI, SÉRGIO LUIZ DO AMARAL ; ALEJANDRO, THOMAS BRASHEAR . Avaliação de justiça e intenção de turnover em equipes de vendas: teste de um modelo teórico. RAE-Revista de Administracao de Empresas , v. 51, p. 553-567, 2011.

• BREASHEAR ALEJANDRO, THOMAS ; TÖYTÄRI, PEKKA ; BRASHEAR ALEJANDRO, THOMAS ; PARVINEN, PETRI ; OLLILA, ILMARI ; ROSENDAHL, NORA . Bridging the theory to application gap in value-based selling. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 26, p. 493-502, 2011.

• BRASHEAR ALEJANDRO, THOMAS ; YANG, JING ; BRASHEAR ALEJANDRO, THOMAS G. ; BOLES, JAMES S. . The role of social capital and knowledge transfer in selling center performance. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 26, p. 152-161, 2011.

• BRASHEAR ALEJANDRO, THOMAS ; ASARE, ANTHONY K. ; BRASHEAR ALEJANDRO, THOMAS G. ; GRANOT, ELAD ; KASHYAP, VISHAL . The role of channel orientation in B2B technology adoption. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 26, p. 193-201, 2011.

• ALEJANDRO, THOMAS BRASHEAR ; KOWALKOWSKI, CHRISTIAN ; DA SILVA FREIRE RITTER, JOÃO GUSTAVO ; MARCHETTI, RENATO ZANCAN ; PRADO, PAULO HENRIQUE . Information search in complex industrial buying: Empirical evidence from Brazil. INDUSTRIAL MARKETING MANAGEMENT , v. 40, p. 17-27, 2011.

• ALEJANDRO, THOMAS BRASHEAR ; SOUZA, DANIELA VILACA ; BOLES, JAMES S. ; RIBEIRO, ÁUREA HELENA PUGA ; MONTEIRO, PLINIO RAFAEL REIS . The outcome of company and account manager relationship quality on loyalty, relationship value and performance. INDUSTRIAL MARKETING MANAGEMENT , v. 40, p. 36-43, 2011.

• GRANOT, ELAD ; GREENE, HENRY ; BRASHEAR, THOMAS G. . Female consumers: Decision-making in brand-driven retail. JOURNAL OF BUSINESS RESEARCH , v. 63, p. 801-808, 2010.

• RIBEIRO, ÁUREA HELENA PUGA ; BRASHEAR, THOMAS G. ; MONTEIRO, PLINIO RAFAEL REIS ; DAMÁZIO, LUCIANA FALUBA . Marketing relationships in Brazil: trends in value strategies and capabilities. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 24, p. 449-459, 2009.

• THOMAS GEORGE BRASHEAR ALEJANDRO ; ASARE, A. ; LABRECQUE, L. ; MOTTA, P. . A Framework For Social Responsible Retailing Business Practices. Revista de Administração Faces Journal , v. 7, p. 11-25, 2008.

• KASHYAP, VISHAL ; MANOLIS, CHRIS ; BRASHEAR, THOMAS G. . A Measure of Distributive Justice in Distribution Channels: Scale Development and Validation. Journal of Marketing Channels , v. 15, p. 253-279, 2008.

• DEBERRY'SPENCE, BENET ; CHELARIU, CRISTIAN ; BRASHEAR, THOMAS G. ; OSMONBEKOV, TALAI ; ZAIT, ADRIANA . Entrepreneurial propensity in a transition economy: exploring micro-level and meso-level cultural antecedents. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 23, p. 405-415, 2008.

• CROSS, MARK E. ; BRASHEAR, THOMAS G. ; RIGDON, EDWARD E. ; BELLENGER, DANNY N. . Customer orientation and salesperson performance. EUROPEAN JOURNAL OF MARKETING , v. 41, p. 821-835, 2007.

• KASHYAP, V. ; ASARE, A. ; BRASHEAR, T. . Developing Salesforce Relationalism: The Role of Distributive and Procedural Justice. Journal of Personal Selling & Sales Management , v. 23, p. 235-245, 2007.

• ACEVEDO, C. ; NOHARA, J. ; ARRUDA, A. ; TAMASHIRO, H. ; BRASHEAR, THOMAS G. . How Women are Depicted In Ads: A Content Analysis Study with Brazilian Advertisements. International Journal of Economics and Business Research , v. 5, p. 59-71, 2006.

• BRASHEAR, THOMAS G. ; BELLENGER, DANNY N. ; BARKSDALE ., HIRAM C. ; BOLES, JAMES S. . AN EXPLORATORY STUDY OF THE RELATIVE EFFECTIVENESS OF DIFFERENT TYPES OF SALES FORCE MENTORS. Journal of Personal Selling & Sales Management , v. 26, p. 7-18, 2006.

• BRASHEAR, THOMAS G. ; MANOLIS, CHRIS ; BROOKS, CHARLES M. . The effects of control, trust, and justice on salesperson turnover. JOURNAL OF BUSINESS RESEARCH , v. 58, p. 241-249, 2005.

• THOMAS GEORGE BRASHEAR ALEJANDRO . Public and Private Partnership Projects Related To Urbanism: Learning From a Case Study. RAI : REVISTA DE ADMINISTRAÇÃO E INOVAÇÃO , v. 2, p. 78-88, 2005.

• BRASHEAR-ALEJANDRO, THOMAS G. ; BOLES, J. S. . Business-to-Business Marketing in Latin America: Editorial. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 19, p. 1-15, 2004.

• ROHM, ANDREW J. ; KASHYAP, VISHAL ; BRASHEAR, THOMAS G. ; MILNE, GEORGE R. . The use of online marketplaces for competitive advantage: a Latin American perspective. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 19, p. 372-385, 2004.

• NETEMEYER, RICHARD G. ; BRASHEAR-ALEJANDRO, THOMAS ; BOLES, JAMES S. . A Cross-National Model of Job-Related Outcomes of Work Role and Family Role Variables: A Retail Sales Context. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE , v. 32, p. 49-60, 2004.

• BRASHEAR, T . Distributive and procedural justice in a sales force context Scale development and validation. JOURNAL OF BUSINESS RESEARCH , v. 57, p. 86-93, 2004.

• BRASHEAR, T . An empirical test of antecedents and consequences of salesperson job satisfaction among Polish retail salespeople. JOURNAL OF BUSINESS RESEARCH , v. 56, p. 971-978, 2003.

• BARKSDALE, H. C. ; BELLENGER, J. D. N. ; BOLES, J. S. ; BRASHEAR-ALEJANDRO, THOMAS G. . The Effects of Realistic Job Preview and Perceptions of Training On Salesperson Performance and Attitudinal Commitment: A Longitudinal Study. Journal of Personal Selling & Sales Management , v. 23, p. 125-138, 2003.

• THOMAS GEORGE BRASHEAR ALEJANDRO . Marvin Jolson Award Recipient: Best Contribution to Selling & Sales Management. Journal of Personal Selling & Sales Management , v. 1, p. 1-15, 2003.

• BRASHEAR, THOMAS G. ; BOLES, JAMES S. ; BELLENGER, DANNY N. ; BROOKS, CHARLES M. . An Empirical Test of Trust-Building Processes and Outcomes in Sales Manager-Salesperson Relationships. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE , v. 31, p. 189-200, 2003.

• WEBB, D. J. ; GREEN, C. L. ; BRASHEAR, T. G. . Development and Validation of Scales to Measure Attitudes Influencing Monetary Donations to Charitable Organizations. JOURNAL OF THE ACADEMY OF MARKETING SCIENCE , v. 28, p. 299-309, 2000.

• BOLES, JAMES ; BRASHEAR, THOMAS ; BELLENGER, DANNY ; JR, HIRAM BARKSDALE . Relationship selling behaviors: antecedents and relationship with performance. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 15, p. 141-153, 2000.

• BRASHEAR, T. ; BELLENGER, D. N. ; BELLENGER, D. N. ; INGRAM, T. ; BARKSDALE JR., H. C. . Salesperson Behavior: Antecedents and Links to Performance. JOURNAL OF BUSINESS & INDUSTRIAL MARKETING , v. 12, p. 177-184, 1997.

• BRASHEAR, T. . The Role of Marketing Disclosures and Legitimacy In Raising New Venture Capital. In: AMA Summer Academic Conference, 2019, Chicago. Proceedings of the AMA Summer Educators Conference, 2019. v. 1. p. 1-15.

• BRASHEAR, THOMAS ; CHA, C. ; RAJABI, R. . Motivation Changes Among NewSalespeople. In: AMA Summer Academic Conference, 2019, Chicago. Proceedings of the AMA Summer Educators Conference, 2019. v. 1. p. 1-16.

• HASHEMI, H. ; RAJABI, R. ; BRASHEAR, THOMAS . A Meta-Analytic Examination of Salesforce Turnover. In: AMA Summer Academic Conference, 2019, Chicago. Proceeding Summer Educators Conference, 2019. v. 1. p. 1-15.

• BRASHEAR, THOMAS . Creativity Business Cultures: A Hermeneutic Examination in Advertising Agencies. In: Encontro Nacional de Administração, 2016, Rio de Janeiro. 32th ENANPAD, 2016. v. 32. p. 1-16.

• RAJABI, R. ; CHELARIU, C. ; BRASHEAR, T. . Entrepreneurial Motivation as a Key Salesperson Competence: Trait Antecedents and Performance Consequences,. In: AMA Summer Educators Conference, 2015. AMA, 2015. v. 1. p. 1-16.

• ASARE, A. K. ; CHELARIU, C. ; AWUDU, I. ; BRASHEAR, THOMAS . Value Appropriation in Dynamic Environments: An Analysis of Digital Marketing Channels. In: AMA Summer Educators Conference, 2015, Chicago. AMA. Chicago: University Chicago, 2015. v. 1. p. 1-16.

• BRASHEAR, THOMAS ; CLARO, D. ; RAMOS, C. . The Dynamics of Intra-Organizational Sales Network. In: AMA Summer Educators, 2014, San Francisco. AMA 2014, 2014. v. 1. p. 16-45.

• RAMOS, C. ; CLARO, D. ; BRASHEAR, T. . Intra-organizational Sales Networks: Networking Patterns and Their Dynamics. In: ISBM Academic Conference 2014: Advances in Business-to-Business Marketing, 2014, San Francisco. ISBM Academic. v. 1. p. 18-25.

• ASARE, A. K. ; BRASHEAR, T. ; YANG, J. ; KANG, J. . The Mediating Role of Marketing Process Improvement In The Market-Based Asset Framework. In: AMA Winter Educators, 2012, Florida. Proceedings of the 2012 AMA Winter Educators Conference, 2012. v. 1. p. 1-16.

• VANCE, P. S. ; BRASHEAR, T. . Distinct Plural Form Structures in Emerging Markets. In: ISBM Academic Conference, 2012, Chicago. Procedings ISBM Academic Conference, 2012. v. 1. p. 1-19.

• KANG, J. ; BRASHEAR, T. . Channel Appropriability and Intangible Firm Value. In: ISBM Academic Conference, 2012, Chicago. 2012 ISBM Academic Conference, 2012. v. 1. p. 1-18.

• REHME, J. ; NORDIGRDEN, D. ; BRASHEAR, T. . Evaluation Models in Complex Sales: Value Creation and Value Appropriation. In: ISBM Academic Conference, 2012, Chicago. Proceedings 2012 ISBM Academic Conference, 2012. v. 1. p. 1-19.

• KANG, J. ; ASARE, A. ; BRASHEAR, THOMAS . Factors Influencing Marketing Channel Performance: A Meta-analysis. In: 2012 AMA Winter Educators, 2012, Florida. Proceedings of the 2012 AMA Winter Educators, 2012. v. 1. p. 1-18.

• MOTTA, P. C. ; BRASHEAR, T. . A Quest To Insert Poverty Into The Marketing Discipline. In: EMAC 2012, ISCTE Business School, 2012, Lisboa. Proceedings of the European Marketing Association Conference, 2012. v. 1. p. 1-19.

• VANCE, P. S. ; MADEIRA, A. B. ; BRASHEAR, T. . Internationalization of Brazilian Franchisors: A Psychic Distance Perspective. In: Encontro Nacional da Associação Nacional de Pós Graduação em Administração, 2011, Rio de Janeiro. Anais do ENANPAD, 2011. v. 25. p. 1-16.

• JIANG, L. ; KANG, J. ; GROZA, M. ; BRASHEAR, T. ; ZHANG, B. . Are Loyalty Programs Effective? The Role Of Customer-Company Identification. In: 2011 AMA Summer Educators Conference, 2011, San Francisco. Proceedings of the 2011 AMA Summer Educators, 2011. v. 1. p. 1-16.

• VANCE, P. S. ; MADEIRA, A. B. ; BRASHEAR, THOMAS . Internationalization of Brazilian Franchisors: Profiles and Strategies. In: Proceedings of the 25th Anniversary Conference of the International Society of Franchising, 2011. the Proceedings of the 25th Anniversary Conference of the International Society of Franchisin, 2011. v. 1. p. 1-16.

• YANG, J. ; BRASHEAR, T. . The Value Relevance of Brand Equity, Intellectual Capital and Intellectual Capital Management Capability. In: AMA Summer Educators, 2010, Boston. Proceedings of the 2010 AMA Summer Educators, 2010. v. 1. p. 1-16.

• BRASHEAR, THOMAS . Managing Multi-Channel Competition In Online Retailing Systems. In: AMA Summer Educators Conference, 2010. AMA Summer Educators, 2010. v. 1. p. 1-16.

• ASARE, A. ; KANG, J. ; BRASHEAR, T. . The Drivers of Franchise System Performance: A Meta-Analysis. In: 2010 AMA Summer Educators, 2010, Boston. Proceedings of the 2010 AMA Summer Educators, 2010. v. 1. p. 1-17.

• BRASHEAR, T. . A Multi-component View of Procedural Justice: Effects on Satisfaction and Performance. In: EnANPAD Conference, 2008, Rio de Janeiro. 32nd EnANPAD, 2008. v. 1. p. 1-18.

• GRANOT, E. ; BRASHEAR, T. ; MADHAVARAM, S. . Applying Creativity in B2B Services: Lessons from a Qualitative Examination of Creative Business Managers. In: Proceedings of the Society for Marketing Advances Conference, 2008. Society for Marketing Advances Conference, 2008. v. 1. p. 1-19.

• GRANOT, E. ; THOMAS GEORGE BRASHEAR ALEJANDRO . Creativity Business Cultures: A Hermeneutic Examination in Advertising Agencies. In: 32 Encontro nacional da Associação de Pós Graduação em Administração, 2008, Rio de Janeiro. the proceedings of the 32nd EnANPAD Conference, 2008. v. 1. p. 1-18.

• MOTTA, P. C. ; BRASHEAR, T. ; CUPILILLO, M. ; CUNHA, P. C. . Poverty: A Challenge to Business Schools. In: Growing Inclusive Marketing Forum, 2008, Nova Scotia. proceedings of the Growing Inclusive Marketing Forum, 2008. v. 1. p. 1-18.

• GRANOT, E. ; BRASHEAR, T. . A Structural Guide to In-Depth Interviewing in Business and Industrial Marketing Research. In: CBIM/ISBM Academic Workshop, 2008. Proceedings of the 2008 CBIM/ISBM, 2008. v. 4. p. 1-16.

• BRASHEAR, T. ; MANOLIS, C. . Interorganizational Justice in Asymmetrical Channel Relationships: Mediating the Effects Of Exchange Maintenance On Satisfaction. In: AMA Educators, 2008. Proceedings of the 2008 AMA Educators Conference, 2008. v. 1. p. 1-18.

• BRASHEAR, T. ; LABREQUE, L. ; ASARE, A. ; MOTTA, P. C. . Social Responsible Retailing: A Framework for Analysis. In: 10th Annual Retailing Symposium, 2007. Proceedings 10th Annual Retailing Symposium, 2007. v. 10. p. 1-18.

• ASARE, A. ; BRASHEAR, T. ; ALVES, R. A. ; MONTEIRO, P. R. R. ; PEREIRA, I. L. . Adoção de Tecnologias e Relacionamentos Colaborativos no Canal. In: 31st Encontro Nacional de Pós Graduação em Administração, 2007. 31st EnANPAD Conference. v. 1. p. 1-18.

• BRASHEAR, T. . Fairness Perceptions in Interfirm Exchange: The Role of Boundary Spanners. In: Academy of Marketing Science Conference, 2007. Proceedings of the Academy of Marketing Science Conference (2007). v. 1. p. 1-18.

• MOTTA, P. C. ; CASARIN, T. ; BRASHEAR, T. . Why Global and Large Retailers Fail to Attract the Low Income Consumers. In: 36th European Marketing Association Conference (EMAC), 2007, Reykjavik. Proceedings of the 36th European Marketing Association Conference (EMAC), 2007. v. 1. p. 1-18.

• MILLER, J. K. ; MILLER, D. J. ; FARMER, K. ; BRASHEAR, T. . The Dimensionality of Justice Perceptions in a Chinese Enterprise. In: Eastern Academy of Management Conference, 2007. Eastern Academy of Management Conference, 2007. v. 1. p. 1-18.

• MOTTA, P. C. ; CASARIN, T. ; BRASHEAR, T. . BOP Consumers Purchase and Consumption of Food. In: European Institute of Retailing and Services Studies, 2007. Proceedings of the (EIRASS) Conference, 2006. v. 1. p. 1-18.

• BRASHEAR, T. ; ASARE, A. K. . A Relational Model of Distributive and Procedural Justice. In: Society for Marketing Advances Conference, 2006. Proceedings of the 2006 Society for Marketing Advances Conference, 2006. v. 1. p. 1-18.

• GRANOT, E. ; BRASHEAR, T. ; GREENE, HENRY . The Consumer and Her Decisions: The Emergence of Brand-Driven Retail Experience. In: Society for Marketing Advances: 2006 International Retailing Symposium, 2006, Nashville. proceedings of the Society for Marketing Advances: 2006 International Retailing Symposium, 2006. v. 1. p. 1-20.

• MILNE, G. ; BRASHEAR, T. . Internet Culture and Information Privacy Concerns In Developing Countries. In: Encontro nacional de pós graduação em Administração, 2006. Proceedings of the 30th EnANPAD Conferenc, 2006. v. 1. p. 1-18.

• GRANOT, E. ; BRASHEAR, T. . Bling Bling: A Hermeneutic Phenomenology of Urban American Luxury. In: Consumer Culture Theory Conference, 2006. Proceedings of the Consumer Culture Theory Conference, 2006. v. 1. p. 1-18.

• ASARE, A. K. ; BRASHEAR, T. . A Framework For The Adoption Of Inter-Firm Technologies In Customer Driven Supply Chains. In: AMA Summer Educators, 2006. Proceedings of the 2006 AMA Summer Educators Conference, 2006. v. 1. p. 1-18.

• ASARE, A. ; BRASHEAR, T. . The Impact of Channel Governance Forms on the Selection of Channel Performance Measures. In: 2006 AMA Summer, 2006. Proceedings of the 2006 AMA Summer, 2006. v. 1. p. 1-18.

• BRASHEAR, T. ; DONTHU, N. ; MILNE, G. . The Internet Shopper: A Six-Country Profile. In: Global Business & Technology Association, 2005. Proceedings of the 2005 International Conference of the Global Business, 2005. v. 1. p. 1-18.

• BRASHEAR, T. ; MANOLIS, C. . Measurement of Distributive Justice: Assessing Equity, Equality and Need. In: Proceedings of the Society for Marketing Advances, 2005. Society for Marketing Advances, 2004. p. 1-10.

• LEPKOWSKA-WHITE, E. ; BRASHEAR, T. . The Use of Ad Appeals in Print Advertising in the Post-Socialist Environment: Case of Poland. In: European Marketing Annual Conference, 2004. Proceedings of the 33rd European Marketing Annual Conference, 2004. v. 1. p. 1-18.

• BRASHEAR, T. ; MANOLIS, C. . Measurement of Distributive Justice: Assessing Equity, Equality and Need. In: Society for Marketing Advances, 2004, Lousiana. Proceedings of the SMA, 2004. v. 1. p. 1-19.

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