Wilson João de Souza Neto

20 de anos de experiência na industria gaming, sendo 10 anos como um dos primeiros jogadores profissionais de CS, WoW, Ragnarok do Brasil. A partir de 2009, decidi investir na abertura da Gamewise, uma das primeiras empresas de produção de broadcast 100 dedicada ao esports. De lá pra cá, participei ativamente na organização dos principais eventos e produções nacionais e internacionais, trabalhando em empresas como agênciaX5 (sócio), ESL Brasil, Webedia e BBL (sócio), sempre com ênfase na gestão e otimização de processos, implementação de melhorias e qualidade na entrega.Responsável pelos principais projetos de estúdio como Max5, Webedia Studio, BBL Arena e eventos como ESL Pro League S4 (São Paulo), Free Fire World Series (Rio de Janeiro) e Crown Championship World Finals de Clash Royale (Londres), além da colaboração na formação de pessoas e escalonamento de equipes.Atualmente, sou COO da Lakea, uma empresa de Web3 que tem como objetivo criar tecnologia e soluções para estúdios de games migrando para Web3.

Informações coletadas do Lattes em 12/06/2026

Acadêmico

Formação acadêmica

Ensino Médio (2º grau)

2002 - 2005

COLÉGIO MARISTA NOSSA SENHORA DE NAZARÉ

Idiomas

Bandeira representando o idioma Inglês

Compreende Bem, Fala Bem, Lê Bem, Escreve Bem.

Áreas de atuação

Grande área: Ciências Sociais Aplicadas / Área: Comunicação / Subárea: Relações Públicas e Propaganda/Especialidade: Marketing.

Histórico profissional

Experiência profissional

2013 - 2014

Level Up Brasil

Vínculo: Celetista, Enquadramento Funcional: Assistente de Inovação, Carga horária: 40

Outras informações:
Responsável por organização de campeonatos, comunicação planejamento de ações referentes à esporte eletrônico. Responsável pela parte de vídeos, planejamento de ações e montagem e operação de estúdio e ações de marketing em geral.

2016 - 2017

ESL - Turtle Entertainment

Vínculo: Celetista, Enquadramento Funcional: Senior Broadcast Operations Manager, Carga horária: 40

Outras informações:
Responsável pele parte técnica e a equipe de produção da ESL Brazil.

2017 - 2018

Webedia Brasil

Vínculo: Celetista, Enquadramento Funcional: Broadcast Director, Carga horária: 40, Regime: Dedicação exclusiva.

Outras informações:
Responsible for the gaming broadcast and leagues, onsite arena events for the Brazililian webedia-group.Responsabilities: Product development and management Artistic Direction of shows Responsible for Live Events for big clients like IGN, EA, PUBG, Facebook, Old Spice Broadcast quotes, event organization, tournament organizing. Responsible for setup and project creation for the Webedia-Group main broadcast Studios in São Paulo - Brazil. Organization and pllanning for gaming, eSports product and digital eSports influencers and teams PL Management, goals and financial health of the events and products. Management of the entire broadcast and products crew for events and daily teams. Develop strategies for improvement in viewership and engajement for all products. Create and execute planning to improve strategy, relationship and partnership with key-partners and associations.

2019 - 2020

Bbl

Vínculo: Celetista, Enquadramento Funcional: VP of Products, Carga horária: 40, Regime: Dedicação exclusiva.

Outras informações:
Responsible for the products, League Ops, Broadcast and technology department at BBL.Main responsabilities: Product development and management Artistic Direction of broadcast Responsible for project management for all live events Broadcast quotes, event organization, tournament organizing. Organization and pllanning for gaming, eSports product and digital eSports influencers and teams PL Management, goals and financial health of the events and products. Management of the entire broadcast and products crew for events and daily teams. Develop strategies for improvement in viewership and engajement for all products. Big focus on the company operation and project management Create and execute planning to improve strategy, relationship and partnership with key-partners and associations Develop partnership for big products and trade products Product development and relationship with Key Publishers at the Gaming market

2020 - 2021

Pubg Corporation

Vínculo: Celetista, Enquadramento Funcional: Americas Esports Producer, Carga horária: 40, Regime: Dedicação exclusiva.

Outras informações:
Responsible for producing the Esports program for the Americas Region.Responsible for Esports at LATAM Region for PUBG Classic and Lite.

2021 - 2022

3C Gaming

Vínculo: Sócio Diretor, Enquadramento Funcional: CPO Partner, Carga horária: 40, Regime: Dedicação exclusiva.

Outras informações:
Responsible for creating for the company and partners, gaming-focused products that would bring brands closer to this market. Worked inside the company board, bringing insights on production, operations, workflow and Biz Dev solutions to improve relationshipwith influencer/partners, increasing growth and sales. Worked as a key point of contact on relationships with key companies and influencers inside the gaming market, to improve and deploy go-to market strategies.Responsible for deploying and producing communications, community, broadcast, productions, opening/break shows, events, etc, for all partnered brands and influencers at Fluxo and 3C. Main responsibilities: Develop company wide solutions for workflow, work capacity and operational expansions. Product development and management Team lead all products communications, artistic/creative needs and implementations. Work alongside Biz Dev throughout the gaming market, bringing partnered brands and solutions. Commercializing and working with planning to develop brand strategy and awareness for all products. Responsible for project management for all live events, broadcast, videos, influencers/partners relationship management. Broadcast quotes, event organization, tournament organizing. Organization and planning for gaming, eSports product and digital eSports influencers and teams PL Management, goals and financial health of the events and products, considering multiple companies and vendors. Management of the entire broadcast and products crew for events and daily operational and project management teams teams. Develop strategies for improvement in viewership and engagement for all products. Create and execute planning to improve strategy, relationship and partnership with key-partners and associations Develop partnership for big products and trade products Product development and relationship with Key Publishers at the Gaming mark

2022 - Atual

Lakea

Vínculo: Sócio Diretor, Enquadramento Funcional: Chief Operations Officer, Carga horária: 40, Regime: Dedicação exclusiva.

Outras informações:
Responsible for creating from scratch the entire company workflow, considering technology development, client services, products, planning and sales. Focused on bringing web2 market knowledge to web3, increasing technology support for gaming developers and publishers that are willing to migrate into the web3 future.One of the speakers for VCs, family offices and investors, one of the key responsibilities is to make sure our products, strategies and everything are always fulfilling the KPIS and company responsibilities for the investors.Biz Dev and planning support for all client presentations and working alongside the CEO at this new market, developing strategies and business for our clients/partners.Main responsibilities: Develop from strat, all company workflow, work capacity and operational expansion for technology, client services, sales, marketing, gaming and product. Product and project management, focused on gaming needs and supporting technology team Team lead all gaming creative products and partner needs breakdowns. Supporting Biz Dev being the key speaker for global gaming clients. Lead at developing influencer/marketing products as side business, to increase tech product potential. PL Management, goals and financial health of the company and products. Decider at how to execute plans,improve strategy, relationship and partnership with clients and associations Biz dev and relationship with Key Publishers at the Web2 Gaming market Product consulting, focused on gaming needs and supporting technology team